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Author Profile Raising Programme
Many book PR services focus on promoting your book, often with a one-off press release scattergunned out to the media. But as authors and former journalists ourselves, we know that the lasting publicity value in a book comes from the opinions, expertise and creativity of the author behind it. We focus on the author’s profile. That way, you can continue to open doors, and attract attention from the media and readers long after our job is done.
Our founder is a three-time published author, so we are well aware that authors don’t have big publicity budgets, despite what people on the outside may think! But what authors do have is expertise and that brings huge potential for thought leadership in the form of commenting in the media, giving talks, contributing to big conversations on social media.
So, we devised an exclusive eight-week programme to suit writers’ budgets where we equip you with the tools and contacts to realize your publicity potential and earn money as an author.
Whether you are an aspiring writer wanting to attract a publisher, or a published author who deserves to be more widely known, we are experts at boosting authors’ profiles on all platforms.
Our Author Profile Raising Programme will:
- Establish or refine your ‘thought leadership topics’ and align them to talking points in the media and within your industry
- Identify at least five actionable media angles or stories, with several editorial contacts for each idea, and a template pitch for you to approach the media with
- Identify at least two targeted speaking engagements which will get your profile and your messages in front of the right audience, and a strategy on how to pitch
- Carry out a ‘digital health check’ to ensure your online image reflects what you do and how you want to be discovered. This includes ensuring your personal website – if you have one – is optimized for SEO.
- Write a press release with you for the release of your book OR Develop a professional synopsis ready to submit your book to publishers
- Present a winning social media strategy for raising your author profile on two social media platforms
Our Other Packages
What People Say
Helen has been the missing link for me becoming a thought leader for building enterprise leaders. Helen complemented my domain expertise by driving awareness and branding. She
got me a high profile speaking engagement at Collision and helped me write articles around my books and placed them in publications targeting entrepreneurs. I enjoy my weekly call with Helen and am impressed by her follow through.
Tae Hea Nahm
Co- Founding Md Of Storm Ventures; Author Of Survival To Thrival, Speaker On Entrepreneurship
Helen has provided me with really targeted support on Thought Leadership activities. This included helping me define my story, planning and pitching articles and doing a much needed ‘health check’ on my social media channels. Helen was organised and provided insightful critical guidance that helped me identity and reach target audiences and communicate my story. She helped to keep me accountable and was interesting and fun to work with. Thanks Helen!
Dr Jacqui Webster
PhD